cost-effectiveness of your marketing resources with:
Brand & Marketing Strategy
Strategy is direction —
the throughline for your tactical marketing efforts. Having a market-knowledgable plan saves time, budget and other precious team resources.
Marketing is most efficient and cost-effective when you understand how best to reach your clients or audience — and how to best to deploy marketing and PR tools — in service of overall goals.
Strategically-Crafted, Engaging Content
To most effectively resonate with audiences, content should flow from strategy as well as best practices unique to specific platforms and marketing tools.
Ms. Peterson's knowledge on book publishing was vast and presented in a concise and entertaining manner to our audience. She also answered audience questions with a thoughtful thoroughness, often going beyond the basic question itself to the deeper subject at hand...
Creative Writers Studio
Valerie… combines unerring strategic marketing instinct with an appropriate voice for every project she’s done. We rely on Valerie’s exceptional ability to understand what the best approach is, and her creative suggestions are precisely aimed at the targets. Her work always gets an excellent response from our customers… [She is] always responsive to deadlines, flexible … and truly a pleasure to work with.
Valerie delivered on a pitch for what started as a small content marketing project... that quickly evolved into three years of business and significant revenue... Hands-down, her strategic thinking sold the engagement and helped us win the work away from two much larger competitors.
Director, North America/Latin America Online Marketing
The Barbarian Group