Compelling Brand Storytelling
Does your unique brand value proposition / author story engage customers and readers as powerfully as it could?
We work to find & exploit your brand sweetspot.
Cohesive Marketing Strategies & Plans
Strategy is clear direction for your tactical marketing efforts — saving time, budget & team resources.
We can craft a content calendar, a launch plan, a newsletter pub schedule & much more.
Effective Campaign Concepts & Copy
Results-producing concepts, copy & calls to action are based in brand, flow from strategy, and are developed for effectiveness with an eye to SEO and analytics.
We create for all manner of digital, video, print and environmental campaign & copy needs.
Hands-on Project Management
We understand how to balance the needs of all stakeholders to reach campaign deadlines and goals.
As "CMO for hire" we can manage in-house teams and/or freelancers to get you to done.
Could you use some extra help?
Poke around the site for lots of insight
and advice you can use.
Writers and Authors
Be sure to check out the blog posts and know that we'll be adding many more free and cost-effective resources to the site.
Learn About the Book Publishing Journey
Ms. Peterson's knowledge on book publishing was vast and presented in a concise and entertaining manner to our audience. She also answered audience questions with a thoughtful thoroughness, often going beyond the basic question itself to the deeper subject at hand...
Creative Writers Studio
Valerie… combines unerring strategic marketing instinct with an appropriate voice for every project she’s done. We rely on Valerie’s exceptional ability to understand what the best approach is, and her creative suggestions are precisely aimed at the targets. Her work always gets an excellent response from our customers… [She is] always responsive to deadlines, flexible … and truly a pleasure to work with.
Valerie delivered on a pitch for what started as a small content marketing project... that quickly evolved into three years of business and significant revenue... Hands-down, her strategic thinking sold the engagement and helped us win the work away from two much larger competitors.
Director, North America/Latin America Online Marketing
The Barbarian Group